Edwin L. Cox
BBA Leadership Institute (BLI)

The Edwin L. Cox BBA Leadership Institute, directed by Paula Strasser, provides leadership skills that are essential in the world of business. Through a required 3 hour credited course Cox BBA students learn important fundamentals in effective business presentation skills, business writing, team presentations, ethics/integrity, leadership styles, career management, and interpersonal communications.

While business education traditionally focuses on established classroom teachings, the Cox School of Business conceived the BBA Leadership Institute (BLI) to take students beyond textbook theories and into real-life business situations. The required course is designed and facilitated by corporate adjunct lecturers.

The BLI assists students in enhancing personal and professional effectiveness as a student, as well as creating life long benefits for future careers. Students who actively participate in the BBA Leadership Institute understand the difference between those who lead and those who manage.