BACHELORS OF BUSINESS ADMINISTRATION (BBA)

Undergraduate Business Majors
Each SMU BBA major consists of an eleven course business core and an additional major-specific component. Majors and specializations are offered in nine different disciplines. Current students should check the student intranet for degree requirements.
Business Core Courses:
Fundamentals of Accounting I (ACCT 2311/2301)
Fundamentals of Accounting II (ACCT 2312/2302)
Managerial Statistics (ITOM 2305 or STAT 2301 or STAT 2331 or EMIS 5370)
Information Systems for Management (ITOM 2308)
Business Communication and Leader Development (BLI 3302)
Financial Management (FINA 3320)
Operations Management (ITOM 3306)
Legal Environment and Ethics (BL 3335)
Management of Organizations (MNO 3370)
Fundamentals of Marketing (MKTG 3340)
Strategic Management in a Global Economy (STRA 5370) or Entrepreneurship - Starting a Business (CISB 5397)
Accounting majors study the identification, measurement, and communication of economic information. Traditionally they begin their careers in public accounting or industrial accounting and earn their CPA certificates. In addition to public and industrial accounting, students can pursue careers in consulting, government, and many other fields. An optional Master of Science in Accounting is also available at SMU to fulfill Texas CPA requirements.
1. Business Core Courses (see above)
2. Accounting Core
Intermediate Accounting I (ACCT 3311)
Intermediate Accounting II (ACCT 3312)
Cost Accounting I (ACCT 4311)
Federal Income Tax I (ACCT 4315)
Accounting Systems/Auditing (ACCT 5314)
3. One Accounting Elective Selected from the Following
Business Process Consulting (ACCT 4306)
Business Modeling with Spreadsheets (ACCT 4307)
Studies in Accounting Theory (ACCT 5317)
Financial Statements Analysis (ACCT 5321)
4. One Accounting Communications Elective Selected from the Following
Ethics for Accounting (ACCT 3391)
Business Communications (BLI 3303)
Investments in alternative assets - including hedge funds, venture capital, private equity, real estate, and oil and gas - have increased dramatically in the past five years. The Alternative Asset Management specialization is part of the Finance major and EnCap Investments and LCM Group Alternative Asset Management Center at SMUCox. Cox undergrads who are interested in alternative assets apply for admission to this specialization during their junior year at SMU. The program will include two specific courses in alternative assets and a summer internship.
1. Business Core Courses
2. Finance Core
Advanced Financial Management (FINA 4325)
Investment Analysis and Portfolio Management (FINA 4326)
3. Alternative Asset Management Specialization:
Intermediate Accounting I (ACCT 3311)**
Alternative Asset Management I
Alternative Asset Management II
4. One advanced Finance selected from:
Financial Statement Analysis (ACCT 5321)
Speculative Markets (FINA 4327)
Honors Practicum in Portfolio Management (FINA 5332 or FINA 5132 or
FINA 5232)
**Students in this program are also strongly encouraged to take Intermediate Accounting II (ACCT 3312).
Finance is the study of the management of financial resources, including the internal management of funds within the modern corporation, the external evaluation of securities and loans, the study of financial markets, and international finance. Graduates pursue employment in the areas of corporate finance, investment banking, investment analysis and portfolio management, and bank management.
1. Business Core Courses
2. Finance Core
Advanced Financial Management (FINA 4325)
Investment Analysis and Portfolio Management (FINA 4326)
3. Two Finance Electives Selected from the Following:
Money and Capital Markets (FINA 3330)
Speculative Markets (FINA 5327)
Management of Financial Institutions (FINA 5328)
International Finance (FINA 4329)
Advanced Concepts in Financial Management (FINA 5331)
Honors Practicum in Portfolio Management (FINA 5332 or FINA 5132 or
FINA 5232)
4. Two Business Electives. Recommended Business Electives for Finance Majors:
Intermediate Accounting I (ACCT 3311)
Intermediate Accounting II (ACCT 3312)
Practicum in Financial Statement Analysis (ACCT 5321)
Principles of Risk Magagement (RM 3360)
Real Estate Fundamentals (RE 3381)
Real Estate Finance (RE 4389)
Financial Consulting is a cross-disciplinary major, which combines advanced courses in finance and accounting. This major provides students with an understanding of both financial statements and world markets. Its strong focus in accounting prepares students to become financial analysts, as well as to succeed in a variety of financial professions across many disciplines.
1. Business Core Courses (see above)
2. Accounting Core
Intermediate Accounting I (ACCT 3311)
Intermediate Accounting II (ACCT 3312)
3. Finance Core
Advanced Financial Management (FINA 4325)
Investment Analysis and Portfolio Management (FINA 4326)
4. Two Accounting and/or Finance Electives Selected from the Following:
Business Process Management (ACCT 4306)
Cost Accounting I (ACCT 4311)
Federal Income Tax I (ACCT 4315)
Financial Planning and Control Using Microcomputers (ACCT 4307)
Studies in Accounting Theory (ACCT 5317)
Financial Statement Analysis (ACCT 5321)
Money and Capital Markets (FINA 3330)
Speculative Markets (FINA 4327)
Management of Financial Institutions (FINA 4328)
International Finance (FINA 4329)
Advanced Concepts in Financial Management (FINA 5331)
Honors Practicum in Portfolio Management (FINA 5332 or FINA 5231 or
FINA 5232)
The General Business major gives students the flexibility to design their own multi-disciplinary business major. General business majors select six advanced business electives from any combination of Cox departments. Students in this major enter a variety of careers, including consulting, management, insurance, and international management.
1. Business Core Courses (see above)
2. General Business Core
Six business courses from any combination of Cox departments
The subject matter of the Management major is two-fold: to understand the behavioral dynamics of management and to understand how organizations behave in competitive situations. The first aspect reflects an understanding of the behavioral dynamics of management, of ways in which individuals, groups and organizations behave and interact. The second aspect reflects an understanding of the complex global environment in which firms operate. By drawing on economic theory and real-life case studies, business strategy and policy formulation issues are addressed. The array of subject material in Management appeals to a wide variety of students who wish to learn more about effective behavior at both the managerial and organizational level. Graduates have been employed in management positions with American Airlines, EDS, Litton Industries, Mobil Oil, Andersen Consulting, and many other corporations.
1. Business Core Courses (see above)
2. Management Core
Human Resources (MNO 3371)
Leadership and Culture (MNO 4371)
3. Two Courses Selected from the Following:
Entrepreneurship - Starting a Business (CISB 5397) if not taken for senior
core requirement
Managing the Enterpreneurial Business (CISB 5398)
Negotiations (MNO 3373)
Corporate Social Responsibility and Ethical Leadership (MNO 3375)
Employee Benefits (RMI 4340)
Strategic Management (STRA 5370) if not taken for senior core requirement
Advanced Strategic Management (STRA 5371)
Project Management (MNO 4361)
4. Two Business Electives
Marketing is the study of how to facilitate exchanges between one business and another, and between business and consumers. Though usually associated with advertising or sales, marketing is actually much broader. Key marketing activities include designing new offerings, modifying existing offerings, pricing, logistics, sales management, and gathering market information. These and other marketing activities are grounded on a foundation of understanding the customer -- who they are today and who they are likely to be tomorrow, what they want, how people decide what to buy, and what happens after people make a purchase. Career opportunities include sales, retail management and buying, advertising account executives, marketing research associates, and general marketing management.
1. Business Core Courses (see above)
2. Marketing Core
Market Research (MKTG 3342)
Marketing Management (MKTG 5341)
3. Two Marketing Electives Selected from the Following:
Consumer Behavior (MKTG 3343)
Integrated Communication Advertising Management (MKTG 3344)
Sales and Distribution Management (MKTG 3345)
Retailing (MKTG 3346)
International Marketing (MKTG 3348)
Product and Brand Management (MKTG 3349)
Marketing Implementation and Control (MKTG 4341)
Sports Marketing (MKTG 4345)
Honors Marketing Practicum (MKTG 5345)
4. Two Business Electives
The Real Estate Finance major combines the study of finance and real estate to develop special competency in real estate law, structuring real estate transactions, real estate valuation techniques, and an in-depth understanding of the mortgage markets. Recent graduates have chosen careers in real estate appraisal, development, management, and commercial lending.
1. Business Core Courses (see above)
2. Real Estate Core
Real Estate Fundamentals (RE 3381)
Real Estate Law (RE 4338)
Real Estate Finance (RE 4389)
Real Estate Markets and Valuation (RE 4382)
3. Two Business Electives. The Following Courses are Recommended:
Money and Capital Markets (FINA 3330)
Advanced Financial Management (FINA 4325)
Investment Analysis and Portfolio Management (FINA 4326)
Business Modeling with Spreadsheets (ACCT/ITOM 4307)
Speculative Markets (FINA 4327)
Management of Financial Institutions (FINA 4328)
International Finance (FINA 4329)
Advanced Concepts in Financial Management (FINA 5331)
Practicum in Portfolio Management (FINA 5332)
Principles of Risk Magagement (RM 3360)
Risk Management and Insurance
The Risk Management and Insurance major provides students with a foundation in theory of insurance economics and specialized technical information in insurance company operations, reinsurance, insurance law and contracts, employee benefits and enterprise risk management. A collaborative curriculum, supported by industry puts RMI majors on a fast track to success.
1. Business Core Courses
2. Risk Management and Insurance Core
a. Two Required Courses
Principles of Risk and Insurance (RMI 3360)
Insurance and Corporate Risk Management (RMI 4360)
b. Two Courses from the Following RMI Electives
Insurance Comapny Operations (RMI 4335)
Employee Benefits (RMI 4340)
Investments (FINA 4326)
Speculative Markets (FINA 4327)
Negotiations (MNO 3373)
Sales (MKTG (3345)
3. Two Elective Courses from the Following, if not taken to satisfy 2.b above
Insurance Company Operations (RMI 4335)
Employee Benefits (RMI 4340)
Investments (FINA 4326)
Speculative Markets (FINA 4327)
Negotiations (MNO 3373)
Human Resources (MNO 3371)
Sales (MKTG 3345)
Real Estate Fundamentals (RE 3381)
Business Process Management (ITOM 4306 or ACCT 4306)
Business Modeling (ITOM 4307 or ACCT 4307)
Internship with Instructor's Approval (RMI 5325)