EXECUTIVE EDUCATION

Certificate in Management


Program Format:     Twelve weeks with sessions on Tuesday evenings 
    from 6:00 p.m. to 9:00 p.m.
    Download online brochure (pdf format)
Dates and Registration:

    September 15 - December 8, 2009  - On-line Application

Location:                    James M. Collins Executive Education Center
    SMU Campus | Dallas, Texas
 
Price:
    $3,695; group discounts available for two or more
    attendees from the same organization
Contact Us:    
    214.768.3335 or 800.768.6699 in the U.S.
    Or 214.768.3027 or scoyle@cox.smu.edu
    Or 214.768.2470 or dbumford@cox.smu.edu

"One of the great outcomes of this process is that every Wednesday our employees in the program would meet with the Chairman and the CEO over lunch to talk about what they were exposed to in class, and to hear from the top guys how the material relates to our business.  There have been some incredible learning experiences in those sessions.  Also, it led to what I am calling “cross pollenization” sessions in which each participant makes a 2-hour presentation about their functional area.  This has also been a terrific learning experience for these people."
Mike Graham
Director of HR
Malin Integrated Handling Solutions

Description

This 12-session course will provide you with a solid base in management tools and concepts. You’ll focus on your own management style, learning how to develop productive relationships with others while you gain an understanding of business concepts managers use daily. When you implement these skills, you will improve your communication within your company and your understanding of business interrelationships. You’ll gain a systemwide perspective on how all business activities relate and reinforce one another in a competitive organization.


Who should attend

New managers and supervisors; experienced managers and supervisors who want to better understand how different aspects of the organization interrelate.


Topics

  • Overview of management styles
  • Understanding financial statements
  • Marketing and customer development
  • Logistics and supply chain management
  • Business process management
  • Understanding business analysis
  • Managing projects
  • Managing and motivating your team
  • Enhance your standing


Benefits to you

  • Enhance your understanding of the many foundations of business: value creation, functions, processes and people
  • Explore the foundations of accounting, finance, marketing, strategy and other fundamental business functions
  • Empower yourself and your employees to identify and build on interrelationships among different functional activities
  • Examine new technologies, flattening organizations and other challenges that are transforming the corporate landscape
  • Enhance your interpersonal skills so that you can motivate others and better utilize their abilities
  • Evaluate and measure your own personal growth
  • Develop an appreciation for the multiple perspectives that people throughout the organization bring to the table
  • Transfer new techniques and skills directly to the job


Benefits to your organization

The knowledge and skills you gain will help your organization establish a foundation of essential business skills, improve implementation of organizational strategy and direction, and enhance smoother coordination among people working in different functional activities.


Faculty

Jim Roach worked as the director of workforce performance for Verizon Communications in Irving, Texas, where he develops and implements strategies to improve the company’s business results. Roach directs the design, development and implementation of a host of strategies, including organizational effectiveness, work environment and employee engagement, leadership development, performance management and organizational culture initiatives. Roach has been a featured speaker at several human resource conferences. He holds a bachelor of arts degree and a master of science degree in economics from the University of Illinois.

Paula K. Strasser is director of the Cox Business Leadership Center, adjunct professor in the Management and Organizations Department and a leadership consultant to various organizations. She was director of international training and development and director of communications for Pearle Inc. and served as the director of Pearle Eye Care University. Before her positions at Pearle, Strasser was director of training and assistant vice president for two major bank holding companies, educational therapist for a psychological academic center and personnel manager at the University of Kansas. She received a master's degree in educational administration with an emphasis in human resources management and psychology from the University of Kansas.

Ulrike Schultze is associate professor of information technologies and operations management. She teaches systems analysis and design, business process consulting, electronic commerce and IT implementation at the undergraduate and graduate level. Ulrike's research focuses on the impact of information technology on work practices, with a special focus on unintended consequences of technologies, including knowledge management and Internet-based self-serve technologies. She typically relies on ethnographic research methods to gain gain an in-depth understanding of a technology's impact on an organization. Shultze’s research has been published in “MIS Quarterly,” “Information Systems Research,” “Information & Organization” and other journals. She completed her undergraduate and master's level work at the University of Witwatersrand in Johannesburg, South Africa, and holds a doctor of philosophy degree in management information systems from Case Western Reserve University.

David Lei, academic director for the program, is associate professor in the Strategy and Entrepreneurship Department. Lei currently teaches a range of topics in strategic management for all degree-granting programs. His research interests include corporate strategy, strategic alliances and technology-based investments. His current focus is firm-based sources of competitive advantage, technological convergence, and the application of complex adaptive systems to understand strategic change. Lei is the author of the book, “Strategic Management: Building and Sustaining Competitive Advantage,” on global strategy, knowledge-based competition and organization design. He has consulted with numerous organizations on topics related to strategic alliances, corporate renewal and scenario development. Lei holds a doctorate degree in management from the Graduate School of Business at Columbia University.

Jon E. Porter, is president and founder of PorterPro LLC, which provides sales and marketing consulting to technology companies. Before founding the company, he held numerous field sales, national account management, sales management and senior sales and marketing positions. For 14 years, Porter headed sales and marketing training at Verizon (GTE). He has also worked with many domestic and international sales organizations to develop new skills and capabilities in dealing with complex sales issues. Porter is a member of the Professional Society for Sales and Marketing Training, a seminar leader for the American Management Association and a trustee of the Marketing Science Institute in Boston. Porter holds a bachelor of science degree in political science from the University of Houston.

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