How can organizations and employees survive and thrive in a landscape of changing rules and unprecedented challenges? It’s a two sided dilemma:
Organizations want to:
* Build and grow their brand
* Inspire extraordinary performance
* Unleash the true potential of their workforce
* Develop and retain talent in an all out talent war
Employees want to:
* Learn, grow, and stretch their skills
* Do meaningful work
* Make a difference
* Find unique expression within organizational boundaries
Brand You™: Inspired Performance tackles this two-sided dilemma thanks to branding and its application to the employee, the contractor, the entrepreneur — white collar workers everywhere. Our cutting-edge workshop offers a framework and guidance system for facing these challenges effectively. In Brand You™: Inspired Performance, tompeters!company leads participants on a journey toward inspired performance and unmistakable added value as linked to the organizational brand.
Designed by tompeters!company, Brand You™: Inspired Performance presents the branding buzz in a fun but full day format. Brand You™: Inspired Performance features a mix of engaging education, thought-provoking exercises, revealing assessments, compelling case studies, and more. Participants are led on an exciting, self-discovery quest incorporating video, audio, and the internet. Exclusive footage of Tom Peters at his best is integrated throughout. Brand You™: Inspired Performance is truly unlike any other training program available today.
Inspired Results
Participants in Brand You™: Inspired Performance will:
* Understand the importance of doing work that matters and work worth paying for
* Better understand their organization’s brand
* Learn how to create greater distinction for themselves, their projects, and their organizations
* Progress toward building a brand through assessments, individual and group exercises, and real-
world modeling
* Begin construction on personal project portfolios for brand building
* Design a personal brand strategy to deliver inspired performance and added value through every
assignment
* Learn how to successfully communicate their brand, inside and outside of the organization
* Develop a brand promise that supports their organization’s brand promise that is, at the same time,
personally satisfying
Benefits to the organization:
* Build a stronger organizational brand inside and outside
* Offer employees a path to distinction, a chance to make a difference, and an ability to ignite their
passions at work
* Win the talent wars and increase employee retention possibilities
* Foster inspired performance and encourage extraordinary results
* Accomplish organizational strategic initiatives more readily
* Create internal champions of transformation
* Enhance client relationships with branding’s client-centric approach
Who Should Attend?
Everyone! From recent graduates, to executives, to professionals, to support staff.