Sreekumar R. Bhaskaran Ph.D.

EDUCATION

• Ph. D. in Supply Chain and Operations Management, Department of Information, Risk and Operations Management, University of Texas at Austin (2006)

• Master of Business Administration (Operations Management, Marketing), Indian Institute of Management, Calcutta, India (2000).

• Bachelor of Technology in Mechanical Engineering, IIT Madras, India (1998).

RESEARCH INTERESTS

Collaborative product development, Technology management, durable goods markets, complementary goods markets, network effects, distribution channel structure.

PUBLICATIONS AND CONFERENCE PROCEEDINGS

• Sreekumar R. Bhaskaran and Stephen M. Gilbert. 2005, "Selling and Leasing Strategies for Durable Goods with Complementary Products.", Management Science 51(8) 1278-1290.

• Sreekumar R. Bhaskaran and Stephen M. Gilbert. 2005, "Channel Structure and Durability: The Strategic Implications of Leasing and Selling.", Electronic Proceedings of M&SOM Conference, Chicago (IL), USA.

• Sreekumar R. Bhaskaran and Stephen M. Gilbert. 2006, "Strategic Implications of Intermediaries upon Leasing and Selling of Durable Goods.", Electronic Proceedings of Future of Distribution Channels Conference, Wharton (PN), USA.

• Sreekumar R. Bhaskaran and Karthik Ramachandran. 2006, "Technological Evolution and Entry Timing: An Analysis of the Time-Quality Trade-off Under Competition.", Electronic Proceedings of M&SOM Conference, Atlanta (GA), USA. 
   

RESEARCH PAPERS UNDER REVIEW

• Sreekumar R. Bhaskaran and Vish V. Krishnan (2005), "Managing Technology Uncertainty under Multi-Firm New Product Development.", under revision for resubmission to Management Science.

WORKING PAPERS

• Bhaskaran, Sreekumar R. and Gilbert, Stephen, "Strategic Implications of Intermediaries Upon Leasing and Selling of Durable Goods" (January 9, 2006). McCombs Research Paper Series No. IROM-03-06.

• Bhaskaran, Sreekumar R. and Ramachandran, Karthik, "Technological Evolution and Launch Timing: An Analysis of the Time-Quality Trade-off under Competition" (February 2006). McCombs Research Paper Series No. IROM-04-06.

• Bhaskaran, Sreekumar R. and Krishnan, Vish V. (2005), "Integrated Product Development and Porfolio Design": McCombs School of Business Working Paper.

• Bhaskaran, Sreekumar R. and Gilbert, Stephen M. (2006), "Strategic Interactions between Channel Structure and Product Durability", McCombs School of Business Working Paper.

• Bhaskaran, Sreekumar R. and Gilbert, Stephen M. (2006), ''The Impact of Production and Distribution Costs in the Distribution of Durable Goods through Intermediaries'', Cox School of Business.

INVITED TALKS

Sloan School of Management (MIT), University of Washington at Seattle, University of Southern California, University of North Carolina, Cornell University, University of Utah, Ohio State University, University of Kansas, Vanderbilt University.

SELECTED CONFERENCE PRESENTATIONS AND TALKS

• Sreekumar R. Bhaskaran and Karthik Ramachandran, "Technological Evolution and Entry Timing: An Analysis of the Time-Quality Trade-off Under Competition.", M&SOM Conference, Atlanta (GA), June 2006.

• Sreekumar R. Bhaskaran and Stephen M. Gilbert, "Strategic Implications of Intermediaries Upon Leasing and Selling of Durable Goods", presented at IROM Supply Chain & Operations Management Seminar Series, University of Texas at Austin, January 2006.

• Sreekumar R. Bhaskaran and Stephen M. Gilbert, "Strategic Implications of Channel Structure on Product Durability", presented at INFORMS Conference, San Francisco, CA, November 2005.

• Sreekumar R. Bhaskaran and Stephen M. Gilbert, "Selling and Leasing Strategies for Durable Goods with Complementary Products", presented at OR/IE Seminar Series, Mechanical Engineering Dept., University of Texas at Austin, October 2005.

• Sreekumar R. Bhaskaran and Stephen M. Gilbert, "Channel Structure and Durability: The Strategic Implications of Leasing and Selling", presented at M&SOM Conference, Northwestern University, IL, June 2005.

• Sreekumar R. Bhaskaran and Vish V. Krishnan, "Incorporating Subjective Attributes in Innovation Decision Making", presented at INFORMS Conference, Denver, CO, October 2004.

• Sreekumar R. Bhaskaran and Stephen M. Gilbert, "Channel Structure and Durability: The Strategic Implications of Leasing and Selling", presented at INFORMS Conference, Denver, CO, October 2004.

• Sreekumar R. Bhaskaran and Vish V. Krishnan, "Investment and Innovation Sharing in Multi-Firm New Product Development", presented at INFORMS Conference, Atlanta, GA, October 2003.